Starting a business can be a daunting task, but with the appropriate strategy, it can be a rewarding experience. Valour Creative will lead and advise you on how to start and promote your business in a way that will make it stand out.
If you have an innovative business idea but you are unsure of how you should present it to the world, Valour Creative can help. The first step is to show what you’re selling in a visual and creative way. This can be achieved through efficient branding, copywriting and digital marketing.
Valour Creative Package
Bespoke logo designs in print and digital vector library, colour palette and fonts (CMYK, RGB, Pantone, Adobe formats, PDF, JPG), other formats can be requested.
A user-friendly branded website for both the consumer and business owner created via SquareSpace (website subscription and copywriting fees on request).
Print and digital designs (catalogue, letterhead, business card, brochures, social media content).
Event marketing
Creative direction – taking care of all the visuals you need, including photoshoots, social graphics and imagery and website photography.
Business development – connecting you with other relevant brands locally and globally within our network, according to your business aspirations. It’s not always about working more but more efficiently!
Social media management – Social media management – day-to-day account management, content planning strategy and asset creation to help grow your traffic.
Branding
Creating a strong visual identity helps customers to recognise your business. It’s the first opportunity to develop your own visual language, including your logo and colour palette.
Consistency is key, as it delivers familiarity and reassurance to consumers as they get to know your graphic style, typography and colour.
Marketing
Having a detailed breakdown of who your consumer is, their socio-economic group and where to find them will allow for greater targeting, maximising purchasing power. This can include market research to really chisel out the details of your consumer personality.
How you tell your story is hugely important and this is partially down to your brand’s copywriting. What is your voice, your style and does this reflect your target customer?
Valour Creative will do the market research and find out what will make you stand out from your competitor. Prices, packaging, and a clever slogan can be essential components to your brand’s differentiation and one-of-a-kind personality.
Website design is another crucial aspect of promoting your brand. Your website is your online storefront, and it should be designed in a way that reflects your brand’s identity and values.
Educate Consumers through Storytelling
A product is most appealing when you see the authenticity behind its story and production process. Aim for a heart-warming scenario, personal experience or creative storyline.
A community
Alongside marketing and branding packages, you’ll become part of a wider network, creating lasting connections that can further your business, as we aim to foster an atmosphere of Jewish women supporting one another, to make all our dreams soar.
Working with us gives your exclusive access to Inspiring meet-ups with a broad spectrum of speakers and an online community that shares practical advice, recommendations and a business registry.
